Strategies

Learn how to use any of our pre-configured strategies, use our custom strategy builder or override strategy rules at the listing level.

10 articles
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Written by Dillon Carter

How Does the "Lowest FBA, then Buy Box" Competition Type Work?

Not quite sure how this unique competition type works? Let's break this down!
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Written by Dillon Carter. Updated over a week ago

How to Set a Default Strategy

Want to automatically set a default strategy for Aura to use on new listings? Here's how..
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Written by Dillon Carter. Updated over a week ago

How to Create a Liquidation Strategy

Sometimes, you just need to move some inventory to make room for more profitable SKUs..
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Written by Dillon Carter. Updated over a week ago

How to Copy/Duplicate a Strategy

Want a new strategy without starting from scratch? Here's how to copy a strategy with ease.
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Written by Dillon Carter. Updated over a week ago

How to Set a Default Strategy

Want Aura to automatically apply a specific strategy to new listings as they go live?
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Written by Dillon Carter. Updated over a week ago

What's the Difference Between ROI and Profit Margin?

Here's a simple guide on how to choose which method to automatically set your Min and Max prices
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Written by Dillon Carter. Updated over a week ago

Automatically Handling Suppressed Buy Boxes

Aura can actually un-suppress Buy Boxes for your Amazon inventory using a simple tweak within your repricing strategy.
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Written by Dillon Carter. Updated over a week ago

How to Reprice Differently Against Merchant Fulfilled (MFN) Offers

Want Aura to reprice differently depending if the Buy Box is held by a Merchant Fulfilled or Prime seller? Here's how!
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Written by Dillon Carter. Updated over a week ago

Increasing Strategy Performance Using the Maintenance Section

The Maintenance section within Aura's Strategy Builder ensures that you're always getting the most profit possible.
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Written by Dillon Carter. Updated over a week ago

How to Create a Simple Repricing Strategy Within Aura

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Written by Dillon Carter. Updated over a week ago