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Strategies
Learn how to use any of our pre-configured strategies, use our custom strategy builder or override strategy rules at the listing level.
How Does the "Lowest FBA, then Buy Box" Competition Type Work?Not quite sure how this unique competition type works? Let's break this down!
How to Set a Default StrategyWant to automatically set a default strategy for Aura to use on new listings? Here's how..
How to Create a Liquidation StrategySometimes, you just need to move some inventory to make room for more profitable SKUs..
How to Copy/Duplicate a StrategyWant a new strategy without starting from scratch? Here's how to copy a strategy with ease.
How to Set a Default StrategyWant Aura to automatically apply a specific strategy to new listings as they go live?
What's the Difference Between ROI and Profit Margin?Here's a simple guide on how to choose which method to automatically set your Min and Max prices
Automatically Handling Suppressed Buy BoxesAura can actually un-suppress Buy Boxes for your Amazon inventory using a simple tweak within your repricing strategy.
How to Reprice Differently Against Merchant Fulfilled (MFN) OffersWant Aura to reprice differently depending if the Buy Box is held by a Merchant Fulfilled or Prime seller? Here's how!
Increasing Strategy Performance Using the Maintenance SectionThe Maintenance section within Aura's Strategy Builder ensures that you're always getting the most profit possible.
How to Create a Simple Repricing Strategy Within Aura